Mortgage brokerage
Northbridge Mortgages
312% more qualified callbacks in 90 days
34%
Connect rate
86
Meetings booked / month
−41%
Cost per qualified lead
A regional broker replaced two part-time diallers with CallForge to re-engage rate enquiry leads within five minutes.
Challenge
Speed-to-lead suffered after 6pm. Enquiries from comparison sites went cold overnight while advisers were on appointments.
Solution
CallForge agents called new leads instantly, qualified affordability and timeline, and booked adviser slots directly into calendars.
Results
- •Average first contact dropped from 14 hours to under 4 minutes.
- •Advisers spent 90% of time on qualified conversations instead of chasing voicemails.
- •Pipeline attributed to outbound grew 2.8× quarter over quarter.